Atlantic - Beyond the Box

In recent years, the flexible packaging industry has experienced a significant transformation, largely driven by advancements in digital printing technology. As consumer preferences shift towards personalized products and sustainable solutions, digital printing has emerged as a game-changer for flexible packaging. This article explores the benefits, applications, and future of digital printing in flexible packaging. 1. What is Flexible Packaging? Flexible packaging refers to packaging made from materials that can be easily bent, folded, or flexed. It includes a wide variety of formats, such as pouches, bags, and wraps, and is commonly used for food, beverages, personal care items, and pharmaceuticals. The flexibility of these materials allows for innovative designs and efficient use of space. 2. The Role of Digital Printing Digital printing is a modern printing method that uses digital files to produce high-quality images directly onto packaging materials. Unlike traditional printing m...